" TAGbrands
developed the
identity of
Arabtec brand "
Arabtec is the leading construction firm in the United Arab Emirates. Since its launch in 1975, it has executed major construction projects in diverse real estate and infrastructure sectors.

The Burj Dubai, the Fairmont Hotel, the 21st Century Tower, and the Pearl Building are a few of the projects that Arabtec has undergone to redefine the skyline of Dubai. Today, the company encompasses an array of plants, state-of-the-art equipment, and a multinational team of more than 40,000 highly qualified staff.

TAGbrands developed the identity of Arabtec brand that was in line with their vision of becoming the leading provider of quality construction and engineering services in the Middle East and North Africa.

Brand Strategy
Brand Collateral